Updated: Nov 12, 2018

As part of my market research towards the development of ideas, we have been encouraged to create mood boards which demonstrate design direction, a colour palette and a customer profile.

To overcome my apprehension towards design development and to focus my intentions, I have decided to put down some 'anchors' in the form of setting out what I am sure about. I hope that in doing this, it will allow me to move forward and have something to refer back to at times of need.


Design direction:

landscape, scale, patterns in nature, decay, place, isolation, slow, natural, traditional, timeless, longevity, fugitive, home, quiet, comfort, warmth, wistful, repeating, marks of maker, tactility

Colour/texture palette:

red, orange, chalk, white, grey, crumbling, decay, iron, limestone, clay, sand, rough, wired, raised, bumpy, undulating, curved

"I want to make things for the contemplative mind for those moments when you sink back into yourself." (BBC News, 2018)

Fig 1. David, A. (2018) Mood Board: Place [photograph] Bath

Through setting out my mood boards and collating my primary research and site specific materials (photographs, sketches, colour swatches and samples) I have developed three categories and one overarching theme which runs through all three categories.


raw materials, primary research site specific, conceptual inspiration


experiential, emotions, stories of past, present and future, layers


materiality, textures, use, audience, inspiration, homeware


strata - geographically

stories of past, present and future

horizon lines (sand, sea, sky, cliffs (limestone, chalk and clay) vegetation, trees)

process of making in layers (weaving, tapestry, quilting, embroidery)

use - layers in the home (rugs, blanket, wall hanging)

Fig 2. David, A. (2018) Mood Board: Textile [photograph] Bath


BBC News (2018) Anni Albers: How textile artist's pictoral weavings inspire. Available at: (Accessed: 28 October 2018)

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